The Value of Knowledge May Not Always be What You Think
Most of us are familiar with the maxim “Knowledge is Power”. That is true in general, however not all knowledge has the same power…
We can classify knowledge into two distinct types:
* Disposable knowledge – single-use, specific, limited, limited “shelf-life”.
* Sustainable knowledge – multi-use, open, general, no “expiration date”.
Another way to look at both types of knowledge is to see sustainable knowledge as being transferable across industries and without any “expiration date”.
For example, the ability to stay cool under pressure or to manage stress or overwhelm. Regardless of the industry, you are in, there will always be change and plenty of challenges. Knowing how to manage those challenges will be invaluable for the rest of your life.
On the other hand, disposable knowledge is specific to one industry or a particular piece of technology. It is often not transferable across industries or technologies and has a limited “shelf life”.
For example, knowing how to rank #1 on Google right now may become disposable in six or 12 months due to the rapid progress of technology and how soon Google decides to change its ranking algorithm.
Now, I’m not saying that you should completely ignore disposable knowledge. Both sustainable and disposable knowledge are necessary depending on the context, the time period, what you want to achieve in life, and what you’re doing – your profession.
Specific knowledge is precious at the beginning of a trend to maintain a competitive advantage, but often as time goes by, changes occur and the specific knowledge often becomes obsolete and new specific knowledge needs to be acquired. Disposable knowledge has a time perspective limit, which is determined by change cycles, progress, and what happens in a certain industry or technology.
Both sustainable and disposable knowledge exist because they each serve a purpose.
In the Information Age, rapid changes in technology and communication often push people to learn vast amounts of disposable knowledge at the expense of sustainable knowledge.
Which type of knowledge are you focusing on?
In Nutshell:
All knowledge doesn’t have the same power – depending on whether it is disposable or sustainable. While disposable knowledge is useful and can give you an edge – a competitive advantage in the short-term, sustainable knowledge will ensure long-term success. Identify both your disposable and sustainable knowledge and remember to focus on growing your sustainable knowledge base.
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